You don’t need to look far to find the optimization of industries. In a recent Podcast from ETL (A Stanford Speaker Series) featuring Elon Musk, the topic of technology evolution was discussed. As Musk riffed on the concept of “usefulness optimization”, he went on to say “is what I’m doing as useful as it could be”.
To give an example he went on to say “Is some app really making peoples lives better? If it’s affecting a lot of people even in a small way, then yes, the area is good”.
What industries have been optimized by technology and become more useful in the consumer journey?
Transportation: Uber, Lyft
Storage: DropBox
Photo sharing: Instagram
Video sharing: YouTube
Enterprise messaging: Slack
Money transfer: Venmo
Peer to peer video calls: Facetime
If you have used any of these services, it’s hard to go back to your previous way of doing things.
In digital marketing, Eulerity has been the killer app. We’ve optimized the digital media buying experience for the multi location brand who has hundreds or thousands of end users (or franchisee’s).
Not too long ago, it took months and months of time, capital, and resources to execute cross channel marketing campaigns for local franchise partners. That was then, this is now.
With a founding team from Google, Facebook, and Yahoo! — Eulerity technology has become the most popular automated form of marketing for franchisee’s across many categories. Click here to receive case studies from some of our happy clients to see for yourself.
If you are a multi-location brand, with lots of business owners spread out nationally/globally in need of scalable marketing but lack the time and resources, check us out. Our software has made it possible to operationalize your paid marketing channels via a scaled creative, buying, and optimization system that drives consistent and measurable results. Built from the ground up with the help of franchisors, franchisee’s, and innovative brands.
Learn more by connecting with us at the IFA Annual Convention this coming week in Orlando, FL, or by dropping us a line at support@eulerity.com.
